Mark E. Buckley


Here are several articles on marketing.

I have had many classes on sales, presentation skills, customer service, etc. I have provided training to others on customer focus, presentation skills, sales, etc. I have participated in direct mail campaigns, CRM projects, sales promotions, etc.

In the end, it is still a bit of a mystery. Is it Be Brief, Be Bright, Be Gone, or is it really The More You Tell, The More You Sell?

I believe any marketing strategy will only work if you have a quality product or service to promote. From there is it a matter of trial and error to see what works in promoting your business.